There Was A Problem
The addition to the genius plan looked great and it showed a lot of potential. But, one problem happened that made Russell look like a bad guy in all of this. Once, he placed a box with cat feces in front of his house. It was stolen almost immediately. This sounds like success.
The problem was when a neighbor picked up the box and opened it. He threw up immediately. Sadly, he could see the address of Russell on the box and he was upset. The box ended there when a thief opened the box, saw what was inside, and threw it away in the middle of the road.