It’s an enlightening exercise to think about all of the very biggest brands that seem to dominate the market and how those brands had to start somewhere. Great products and strong marketing campaigns don’t necessarily happen overnight. Business success often comes from testing the market and simply putting yourself out there before you have all of your shiny ducks in a perfectly ordered row. Even heavyweights like Pepsi, Google, and Nike started off with different brand identities. Can you accurately guess the early brand names that 15 of the most famous companies had before their blockbuster rebrandings?
#1: Pepsi
Choices:
A) Brad’s Drink
B) Fizzy Cola
C) Peppy Tonic
D) Carolina Soda
Hint: It was named after its inventor, Caleb Bradham.